Layla Tait

  I design the part that makes you stay

Senior Product Designer with 10+ years of experience, specializing in loyalty, engagement, and the systems that keep people coming back. Currently at Skip the Dishes, designing rewards experiences for millions of Canadian consumers.

  Previously: TVO, MLSE, and Destination Ontario, different industries, same obsession.

Work

Discovery

UX Research

Product Design

Creating an All-Access Learning Hub for Ontario Students

Development of a free, comprehensive K-12 digital learning platform designed to democratize education across Ontario

Premium UX Template for Framer
Premium UX Template for Framer

Users

2M+

User Satisfaction

4.5*

0-1: Building An Automated Ticket Tracking System

From spreadsheets to seamless automated software: designed a ticket management tool that boosted transfers 160% and achieved 98% user satisfaction

Premium UX Template for Framer
Premium UX Template for Framer

Saved value

$1.8M

User Satisfaction

98%

Transforming Learning through NBA Activities

Designed basketball-themed learning content reaching 800k+ students across Canada and 42 U.S. states

Premium UX Template for Framer
Premium UX Template for Framer

Engagement

12 min

User Satisfaction

4.5*

Discovery

UX Research

Product Design

Creating an all-access learning hub for Ontario learners

Development of a free, comprehensive K-12 digital learning platform designed to democratize education across Ontario

Premium UX Template for Framer
Premium UX Template for Framer

Users

2M+

User Satisfaction

4.5*

UX Research

Product Design

Development

Discovery

UX Research

Product Design

0-1: Building an automated ticket tracking system

From spreadsheets to seamless automated software: designed a ticket management tool that boosted transfers 160% and achieved 98% user satisfaction

Premium UX Template for Framer
Premium UX Template for Framer

Recovered value

Recovered Value

$1.8M

User Satisfaction

98%

Discovery

UX Research

UI/UX Design

Discovery

UX Research

Product Design

Transforming learning through NBA activities

Designed basketball-themed learning content reaching 800k+ learners across Canada and 42 U.S. states

Premium UX Template for Framer
Premium UX Template for Framer

Active Users

800k+

User Engagement

75%

About me

Brazilian-Canadian designer based in Toronto. Graphic design background, eventually pulled toward product — and never looked back.

I've spent my career at the intersection of engagement and systems: designing loyalty programs, gamification frameworks, and platforms that scale. I speak three languages (Portuguese, English, and French — the last one I liked enough to build my own learning app for).

I mentor designers through ADP List, Latinas in Tech, and the Black Student Summer Leadership Program. I write about design in Portuguese for UX Collective Brazil.

Offline: cycling, reading, film photography.

Product Design

UX Research

Visual Design

AI Tools

Front end

Product Design

UX Research

Visual Design

AI Tools

Front end

© 2025 by Layla Tait

© 2025 by Layla Tait

© 2025 by Layla Tait